New stars shine at 2016 Gatorade Athlete of the Year Awards
Jayson Tatum and Sydney McLaughlin took home the hardware last night as they were named Gatorade Male and Female Athletes of the Year for 2016. We were on hand at the L.A. Hotel in downtown Los Angeles for the festivities hosted by ESPN’s Sage Steele.
This prestigious award for high school athletes has been an annual tradition since 1985 (when it was know as the Player of the Year Awards), and this was our fifth year covering this fun event. The event was attended by sports stars including Cam Newton, Karl-Anthony Towns, Todd Gurley, April Ross, Abby Wambach, Landon Donovan and Matthew Stafford.
Check out the image gallery here.
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Posted in: Shop Talk
Gatorade’s New “Fixation” Ad Featuring Kevin Durant and Dwyane Wade Released
In this Gatorade spot for it’s new product “Fixation”, Kevin Durant dreams that Dwyane Wade is swatting him at the rim in a tense situation, while across the country, D Wade is dreaming that “Durantula” is dunking on him in the exact same scenario.
So was it even a dream? And, is it possible that both scenarios actually took place, in a parallel reality where OKC beat the Heat in the 2012 NBA Finals and the Thunder are coming off of a loss to the Bulls, completing the second longest winning streak in NBA history?
In either reality, Gatorade’s “Fixation” is available for consumption, check it out here.
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Posted in: New Trends
Tags: D Wade, Durantula, Dwyane Wade, Gatorade, Gatorade’s Fixation, Kevin Durant, Miami Heat, OKC Thunder, Oklahoma City Thunder, Paul Eide
