Sometimes, “smelf-confidence” can be misplaced. Maybe it’s that booger you have hanging out of your nose that you’re unaware of, your wife that’s overly “friendly” to your homies on game day, or just that funk that emanates from your body that you’ve gotten so used to you don’t even notice anymore.

While Old Spice can’t help you with your incompetence, or your slutty wife, it can help you with your scent. The Old Spice Champion collection has an Offensive Odor game plan that breaks down as follows.