Americans Spent $30.3 Billion On Mother’s Day
As the flowers are starting to die and candy is eaten, personal finance website finder.com has crunched the numbers and estimated Americans have spent $30.309 billion on Mother’s Day.
Below is a breakdown of how people used expensive purchases of largely meaningless, perishable goods to atone for a year of avoiding their mother’s phone calls:
· Americans spent on average $124 on their moms
· Sons were more generous, spending almost double than what daughters spent, at $177 on average compared to $97 respectively
· Millennials were the most generous for their moms, spending an average of $296 yesterday, compared to $137 by Generation X. Baby Boomers were the tightest, spending just $41 on their moms on average
· The biggest spenders were unsurprisingly those who earn between $175,000 and $200,000, showering mom with an average of $690 on gifts. The lower income end spent the least, with an average of $47 for earners on $10,000-$25,000
· Out of 37 states (13 states were excluded due to low sample sizes), Texans were the most generous, spending $248 on average on their moms. It was followed by New Yorkers, spending on average $225, then Washington ($210).
· The cheapest state was Oregon, spending on average $30 on their moms, followed by Wisconsin ($33) and Indiana ($34)
· Interestingly, Americans were more generous on Mother’s Day compared to Father’s Day, as they are planning to spend on average $84 on dads, worth a combined $20.485 billion (compared to $124 on mom or $30.308 billion combined)
(States that were included had a minimum of 40 respondents per state.)
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Posted in: Lifestyle, Shop Talk
Tags: Mother's Day, Mother's Day Gifts
5 Questions: Old Spice Guy Isaiah Mustafa
Old Spice Guy Isaiah Mustafa is more than a pretty face with a a tightly toned torso and a voice like butter. At one point, he was a actually a real dude — just like you.
After running track in high school, Mustafa decided to try football and ultimately walked-on at Arizona State University as a wide receiver. He played in the 1997 Rose Bowl and caught passes from quarterback Jake “The Snake” Plummer.
Post graduation in 1997, Mustafa played on the practice squads for the Tennessee Oilers, Oakland Raiders, Cleveland Browns, Seattle Seahawks and even played a season in NFL Europe for the Barcelona Dragons.
After football and prior to landing the “Old Spice Guy” gig, Mustafa owned and operated a restaurant in L.A., won $47,000 on game show The Weakest Link, and landed acting roles for shows on NBC, ABC, USA Network and The CW.
We spoke to Isaiah just prior to the kickoff of Old Spice’s year-long partnership with Tough Mudder at Glen Helen Raceway in San Bernardino, where he and thousands of athletes took on a grueling 10+ mile obstacle course.
On his workout routine:
“I workout every day and each day I do a specific muscle. I like to lift weights whenever I can, but if I can’t do that I have a workout system devised by Ross Dickerson who I follow on Instagram. It’s some plyometrics, but really a mix of a lot of things. I also play ice hockey five nights a week, so that is where I get my cardio.
On his diet:
“I am a big proponent of intermittent fasting, which Terry Crews got me into. I don’t eat anything in the morning, other than a pot of Bulletproof Coffee, until three o’clock. From three o’clock in the afternoon until 11 o’clock in the evening, I eat all of my food for the day. I usually eat a lot of grains, vegetables and fruit, and fish.”
On his smoother than velvet vocal styling:
“I wanted it to be a mix of James Brolin, Billy Dee Williams, Adam West and Ron Burgundy. So far, I think I’m pulling it off.”
On The Hardest Working Collection and his relationship with Bob Giovanni:
“Bob Giovanni and I have a great relationship. A working relationship that is. You know, as in the The Hardest Working Collection. See what I did there?”
On being the Old Spice Guy:
“Before I was the Old Spice Guy, I wasn’t the Old Spice Guy and nobody was paying attention. So being the Old Spice Guy is fine by me!”
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Posted in: Grooming, Lifestyle, Shop Talk
Tags: Isaiah Mustafa, old spice
How to Shave: Schick Hydro barber Woody Donahue drops science in NYC
I learned more about shaving from pro barber Woody Donahue in two hours than I had in 20-plus years of begrudgingly dragging a razor across my face. Donahue, the official Schick Hydro barber, set up shop at The Carlton Hotel in New York City and gave us the full treatment via hot towel shaves at a showcase event for the new Hydro5 and Edge Shave Gel.
Schick has made a concerted effort to be the most sensitive of razor companies. So sensitive, that in the past I have mused that the Hydro5 has all the sensitivity of a toddler petting a kitten on a pillow with a rainbow in the background, while listening to Richard Marx’s hit power ballad, “Hold Onto the Nights.”
If you’re like me prior to the event, you probably have no idea how great, and how necessary a full shave from a professional is. On top of being surprisingly relaxing (considering a dude has a razor at your jugular), a hot towel treatment at the start gently opens your pores and relaxes your skin.
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Posted in: Grooming, Lifestyle
Tags: men's grooming, Schick, Schick Hydro, Schick Hydro 5, Shaving
#ThisBudsForYou – Budweiser Holiday Crate
What says “Christmas” more than the famous Budweiser Clydesdales? The Budweiser Holiday Crate.
To celebrate the 139th holiday season of America’s No. 1 full-flavored lager, Budweiser is bringing back its limited-edition wooden crates. Available in select locations starting November 9, the crates include two pilsner glasses and 18 Budweiser bottles featuring the authentic, classic label from 1933 – the first label following the repeal of Prohibition. Elves sold separately.
Budweiser is releasing 60,000 crates this year (vs. 10,000 in 2014), each of which will be hand-made to mirror the original crates that were distributed by the Budweiser Clydesdales following the end of Prohibition.
Scored a crate? Share images of your Macro holiday celebrations on social media, using the hashtag #ThisBudsForYou.
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Posted in: Lifestyle
Bag a Stone: Keystone Light’s “Hunt for the Great White Stone” with Chuck Testa
To us, no beer pitchman was ever as cool as Keith Stone, patron saint of Keystone Light and role model to many. “Always smooth,” Mr. Stone was never harried in his approach to the ladies, and always had an answer for everything, predicated on smoothness, just like Keystone Light.
How could you not love Keith Stone’s “Smooth Musings?” It still makes me long for the taste of a cool, freshly-cracked, crisp, spot-hitting, proprietary blend of awesome that Mr. Stone has been peddling for years, right now, here in the office.
This winter, Keystone Light has come up with the coolest reason to slam light beer that you’ve never thought of – The Hunt for the Great White Stone. Here’s how it works:
You buy an orange 30-pack of Keystone Light. Each one contains three styles of cans:
1) Standard orange hunting cans
2) Cans featuring white antlers
3) The Great White Stone
What is the Great White Stone? The Great White Stone is an elusive white can with the head of a deer buck on it that’s hiding in select orange packs of Keystone Light.
After you bag a Great White Stone, you can artfully mix your orange hunting cans and cans with white antlers to create your own legendary mount that even Keith Stone would be proud of.
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Posted in: Lifestyle, Shop Talk
Tags: Chuck Testa, Hunt for the Great White Stone, Keystone Light
