The latest James Bond movie, Skyfall, has not only been a massive box office hit, it has also inspired thousands of men to ditch the multi-bladed cartridge razor and go back in time. Leading British retailer The Shaving Shack has attributed the intimate shaving scene in Skyfall for a whopping 405% increase in sales of high end cut throat razors.

During a scene in Skyfall, British actress Naomie Harris gives 007, played by Daniel Craig, a close shave using a cut throat razor, whispering in his ear “sometimes the old ways are the best” as she performs the shave. And The Shaving Shack says this intimate shaving scene is the reason for the dramatic sales surge over the last five days.

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